六大关键解读:中国缘何成为塞尔维亚第一大外资来源国 (锦天城跨境出海系列)
2026-05-26本文全部数据及事实陈述均来源于塞尔维亚JPM律师事务所(JPM & Partners)发布的报告。本文由上海市锦天城律师事务所资深律师李瑶瑶在赴JPM律师事务所交换访问期间负责整理编译,内容仅供参考,不构成任何法律意见或投资建议。如需进一步法律咨询,请联系JPM & Partners或锦天城律师事务所相关团队。
All data and factual statements in this article are sourced from the Serbia Country Report and Serbia State Incentives materials published by JPM & Partners. This article was compiled and edited by Yaoyao Li, Senior Associate at Allbright Law Firm, during her exchange visit at JPM & Partners. The contents are provided for informational purposes only and do not constitute legal advice or investment recommendations. For further legal consultation, please contact JPM & Partners or the relevant team at Allbright Law Firm.
一、塞尔维亚国家概况
Part I Serbia at a Glance
塞尔维亚地处东南欧巴尔干半岛中部,国土面积88,499平方公里,首都贝尔格莱德约有170万居民,全国人口约700万,官方语言为塞尔维亚语,货币为塞尔维亚第纳尔(RSD),时区为GMT+1。政体为议会制共和国。
Serbia is located in southeastern Europe, in the central part of the Western Balkans. It covers an area of 88,499 km², with Belgrade as its capital city (approximately 1.7 million inhabitants) and a total population of around 7 million. The official language is Serbian, the national currency is the Serbian Dinar (RSD), and the time zone is GMT+1. Serbia operates as a Parliamentary Republic.
位置 Location | 东南欧,西巴尔干核心地带 Southeastern Europe, central Western Balkans |
政体 Government | 议会制共和国 Parliamentary Republic |
首都 Capital | 贝尔格莱德,约170万居民 Belgrade, ~1.7 million inhabitants |
面积 Territory | 88,499 km² |
人口 Population | 约700万 ~7 million |
官方语言 Language | 塞尔维亚语 Serbian |
货币 Currency | 塞尔维亚第纳尔(RSD) Serbian Dinar (RSD) |
时区 Time Zone | GMT+1 |
邻国 Borders | 匈、克、罗、保(EU成员国)及北马、阿尔巴尼亚、波黑、黑山 Hungary, Croatia, Romania, Bulgaria (EU Member States), North Macedonia, Albania, Bosnia and Herzegovina, and Montenegro |
对外关系方面,塞尔维亚已于2014年1月21日正式启动欧盟入盟谈判。主要信用评级为:惠誉BB+/稳定、标普BB+/正面、穆迪Ba2/稳定,标普近期已将塞国评级上调至BB+。
On the external relations front, Serbia formally commenced EU accession negotiations on 21 January 2014. Its current credit ratings stand at: Fitch BB+/Stable, S&P BB+/Positive, and Moody's Ba2/Stable — with S&P having recently upgraded Serbia's rating to BB+.
二、中国何以成为塞尔维亚第一大外资来源国
Part II Why China Has Become Serbia's Largest Foreign Investor
根据JPM律师事务所援引塞尔维亚发展署数据,就项目金额占比而言,中国以约18%高居塞尔维亚外资来源国首位,远超德国(约12%),美国、俄罗斯、意大利各约9%,奥地利约7%(数据为图表近似读数)。这一格局背后,是中塞两国多层次的制度安排与战略互信共同作用的结果。
According to data cited by JPM & Partners sourced from the Development Agency of Serbia, China accounts for approximately 18% of total foreign investment by project value — ranking first among all foreign investors in Serbia, well ahead of Germany (~12%), the USA, Russia, and Italy (each ~9%), and Austria (~7%). (figures are approximate readings derived from the bar chart) This position reflects a combination of multi-layered institutional arrangements and deepening strategic trust between the two countries.
(一)中塞双边协议体系The China-Serbia Bilateral Agreement Architecture
中塞两国已签署一系列层次完整、覆盖广泛的双边协议,构成中国企业赴塞投资的制度基础:
China and Serbia have concluded a comprehensive series of bilateral agreements that form the institutional foundation for Chinese investment in Serbia:
中塞自由贸易协定(Free Trade Agreement between China and Serbia)
全面战略伙伴关系宣言(Comprehensive Strategic Partnership Declaration)
关于在塞建立人民币清算安排及指定清算行的谅解备忘录(Yuan Clearing Arrangement MOU)
经济技术合作协定(赠款援助)(Agreement on Economic and Technical Cooperation, Grant Aid)
“一带一路”协调机制谅解备忘录(Belt and Road Coordination Mechanism MOU)
基础设施领域经济技术合作协议(Protocol for Enhancing Cooperation in Infrastructure)
绿色可持续发展合作备忘录(Memorandum on Green and Sustainable Development)
上述协议体系使中国企业在塞投资和贸易享有制度层面的优先便利,尤其是自贸协定框架下对华贸易的零关税安排,以及人民币清算机制的建立(中国银行已于2016年获塞尔维亚国家银行许可在塞设立分行),显著降低了跨境经营的货币成本与制度摩擦。
These agreements give Chinese enterprises privileged institutional access for investment and trade in Serbia. In particular, the zero-tariff arrangement under the Free Trade Agreement and the establishment of a yuan clearing mechanism — with Bank of China receiving its licence from the National Bank of Serbia in 2016 — substantially reduce currency costs and institutional friction for cross-border operations.
(二)自贸网络叠加效应Free Trade Network Multiplier
塞尔维亚的战略价值不仅在于其自身市场,更在于其广泛的自贸协定网络所形成的放大效应。塞尔维亚已签署或参与以下主要自贸安排:
Serbia's strategic value lies not merely in its own market, but in the amplifying effect of its extensive free trade network. Serbia participates in the following major trade arrangements:
贸易安排 Trade Agreement | 覆盖消费者 Consumers | 出口占比 Export Share |
欧盟稳定与联系协定 EU SAA | 4.519亿 / 451.9mn | 64.1% |
欧亚经济联盟 EAEU | 1.815亿 / 181.5mn | 4.5% |
美国(优惠安排) USA | 3.334亿 / 333.4mn | 1.9% |
英国 UK | 6,740万 / 67.4mn | 1.7% |
中东欧自贸区 CEFTA | 1,360万 / 13.6 mn | 15.9% |
土耳其 Turkey | 8,530万 / 85.3 mn | 1.6% |
日本(优惠安排) Japan | 1.249亿 / 124.9 mn | 0.3% |
澳大利亚(优惠安排)Australia | 2,590万 / 25.9 mn | 0.1% |
在中国通过中塞自贸协定实现对塞零关税进口的同时,亦可借助塞尔维亚与欧盟、欧亚经济联盟等经济体的自贸安排,将塞尔维亚作为连接欧洲与欧亚大市场的生产与出口节点,覆盖消费者总计超过13亿。
While China benefits from zero-tariff imports into Serbia under their bilateral FTA, it can simultaneously leverage Serbia's agreements with the EU, the EAEU, and other economies — positioning Serbia as a production and export hub bridging Europe and Eurasia, with access to a combined consumer base exceeding 1.3 billion.
(三)优越的投资营商环境Superior Investment and Business Environment
塞尔维亚政府为吸引外资提供了多方面的制度和政策便利,主要包括:
The Serbian government has put in place a range of institutional and policy incentives to attract foreign investment, including:
无FDI审查机制:塞尔维亚不设外资审批和安全审查程序,进入门槛低。
No FDI screening or approval mechanisms exist in Serbia; the entry threshold for foreign investment is low.
10年企业所得税豁免:投资额超过850万欧元(10亿第纳尔)、新增员工逾100人者,可自盈利年度起享受10年企业利润税豁免。
10-year corporate income tax holiday: available to investors who hire more than 100 employees and invest more than EUR 8.5 million (RSD 1 billion), commencing from the first profitable year.
绿地/棕地战略激励:政府提供与投资额、新增就业挂钩的财政补贴,贝尔格莱德地区最低要求为投资50万欧元、新增50名员工。
Greenfield/brownfield strategic incentives: state financial grants are tied to investment value and job creation; the Belgrade Region requires a minimum investment of EUR 500,000 and 50 new employees.
薪资税减免:雇用在国家就业机构登记超6个月失业人员,可享65%至75%的薪资税减免(按新增岗位数量累进)。
Payroll tax relief: employers hiring persons registered with the National Employment Agency for more than 6 months are entitled to a 65–75% reduction in payroll tax, scaled by number of new jobs created.
建设用地优惠出让:具有国家重要性的项目可获低于市价的建设用地转让支持。
Construction land subsidy: projects of national importance may acquire construction land at below-market prices.
与周边国家相比具有竞争力的税率:塞尔维亚整体税负低于大多数邻国。
Competitive tax rates: Serbia's overall tax burden is lower than that of most neighbouring countries.
数字化政务:多数行政机构实现数字化,项目审批流程已有快速通道。
Digitalised administration: most government bodies operate digitally, with a fast-track permitting process available for investment projects.
(四)投资保护制度保障Investment Protection Guarantees
塞尔维亚对外资提供以下法律保护,保障投资安全:
Serbia provides the following legal protections for foreign investors:
投资自由(Freedom to Invest)
国民待遇(National Treatment)
已获权利保护(Protection of Acquired Rights)
防止征用保护(Protection from Expropriation)
外国投资者利润及财产的转移权(Right to Transfer Profits and Property)
(五)重大中资项目Major Chinese Investment Projects
根据JPM律师事务所报告,塞尔维亚最大的中资项目(按金额)如下:
According to the JPM & Partners report, the largest Chinese investment projects in Serbia by value are as follows:
企业 Company | 投资金额 Investment (million EUR) | 领域 Sector |
紫金矿业 Zijin Mining | 1,260 | 矿业 / Mining |
玲珑轮胎 Linglong | 800 | 汽车零部件 / Auto Parts |
河钢集团 Hbis Group | 466 | 冶金 / Steel & Metallurgy |
敏实集团 Minth | 370 | 汽车零部件 / Auto Parts |
梅塔 Mei Ta | 124 | 制造业 / Manufacturing |
海信 HiSense | 101 | 家电 / Electronics |
上述六大中资项目在塞投资总额逾31亿欧元,涵盖矿业、冶金、汽车零部件、消费电子等多个领域,充分体现中国企业参与塞尔维亚产业链建设的深度与广度。
The six major Chinese projects listed above represent a combined investment exceeding EUR 3.1 billion, spanning mining, metallurgy, automotive components, and consumer electronics — demonstrating the breadth and depth of Chinese industrial engagement in Serbia.
(六)最具吸引力的投资行业Most Attractive Investment Sectors
根据项目数量占比,塞尔维亚最受外资青睐的行业依次为:汽车(约21%)、农业与食品饮料(约19%)、纺织服装(约12%)、木材与家具(约6%)、冶金(约5%)、机械设备(约5%)。
By number of projects, the most attractive investment sectors in Serbia are: Automotive (~21%), Agriculture & F&B (~19%), Textile & Clothing (~12%), Wood & Furniture (~6%), Metallurgy (~5%), and Machinery & Equipment (~5%).
三、结语
Part III Conclusion
综合以上分析,中国成为塞尔维亚第一大外资来源国,是由制度安排、政策激励、地缘区位与战略互信四重因素共同推动的结果。中塞自贸协定消除了关税壁垒,“一带一路”合作框架提供了战略背书,人民币清算机制与中国银行的落地降低了金融成本,宽松的投资保护制度与大力度财税优惠则直接提升了投资回报预期。与此同时,塞尔维亚通过其广泛的自贸协定网络,赋予中国企业辐射欧盟、欧亚经济联盟等超13亿消费者市场的战略跳板价值,使其成为中国企业布局欧洲的理想切入点。
In summary, China's ascent to Serbia's top foreign investor reflects the convergence of four mutually reinforcing factors: institutional arrangements, policy incentives, geopolitical positioning, and strategic trust. The China-Serbia FTA eliminates tariff barriers; the Belt and Road framework provides strategic endorsement; the yuan clearing mechanism and Bank of China's local presence reduce financial costs; and Serbia's liberal investment protection regime combined with generous fiscal incentives directly enhances expected returns. At the same time, Serbia's extensive FTA network — covering more than 1.3 billion consumers across the EU, EAEU, and beyond — positions it as a valuable strategic springboard for Chinese enterprises seeking European market access.






